Comparison
GTMSDR vs Lusha: which one brings customers?
Contact data for small sales teams, with public prices. That is Lusha. GTMSDR is a GTM autopilot: type your domain and it runs every channel from one profile of your product, for $297 a month per product plus each action at its price.
Row by row
| Lusha | GTMSDR | |
|---|---|---|
| How you pay | Credits per user, $37.45 to $52.45 a month | $297 a month per product, plus each action at its price. No seats, no credits |
| What it covers | Contact data and enrichment | Landing pages, SEO, directories, ads, social, creators, communities, cold email, LinkedIn, ABM, inbound replies and analytics |
| Who does the work | Your team writes, sends and follows up | The autopilot does the work. You take the meetings |
| Contract | Annual billing at these prices | Monthly. Cancel in one click and take a full export |
| First result | When your team starts outreach | Landing page, articles, directories and ads live within 24 hours of launch |
GTMSDR vs Lusha
Pick Lusha if
Public prices and a free plan, rare among contact data vendors.
Pick GTMSDR if
You want customers from every channel without building, staffing or operating the stack, and a bill where every line points at the work or the result behind it.
Have contacts already? GTMSDR verifies every address and works the account across email, LinkedIn and ads.
What Lusha users report
I've been charged $500 three months in a row and I still can't access my account. Another $500 came out today. The login code never arrives, so I can't get in at all. I've sent 17 support emails over three months and not one has been answered.
Credit pricing, with add-ons and extra credits price is becoming really high, no discounts, so for small startups there should be a startup programme.
G2,
i've contacted Lusha 9 months ago and they confirmed via email that my details have been removed, despite this i'm still getting weekly calls from sales teams using Lusha's database
Lusha prices
- Free: 40 credits a month
- Starter $37.45 and Pro $52.45 a user a month on annual billing
- Premium $299.95 a month for 5 seats
- An email costs 1 credit, a phone number 5
As published by Lusha and reported by its buyers, read 11 October 2026.
Questions
What is the difference between GTMSDR and Lusha?
Lusha: Contact data and enrichment. GTMSDR: Landing pages, SEO, directories, ads, social, creators, communities, cold email, LinkedIn, ABM, inbound replies and analytics, with the autopilot doing the work.
Which is cheaper?
Lusha: Credits per user, $37.45 to $52.45 a month. GTMSDR: $297 a month per product, plus each action at its price. No seats, no credits.
Can they run together?
Have contacts already? GTMSDR verifies every address and works the account across email, LinkedIn and ads.
Try the side that does the work.
$297 a month per product, every channel included, each action priced in your feed. First leads in 14 days or the month is free.